Skip to content

Business systems engineering across India

MasterKey Labs is a business systems engineering company in Indore that works with businesses across India, in the metros and beyond. We connect the tools a business already runs on (WhatsApp, Tally, Google Sheets and CRM) and automate the manual work between them.

MasterKey Labs, India

Based in
Indore, Madhya Pradesh, India
Works with
Businesses across India, metros included
Capacity
One business a week

How does working together run from Indore?

Work for businesses in India’s metros and elsewhere outside Indore is delivered remotely from Indore.

  • One time zone

    All of India keeps India Standard Time, so there is no time difference between Indore and your office.

  • Your data stays protected

    An NDA is signed before any operational data, credential or code is shared.

  • A demo every week

    Built against the specification on a separate staging environment, with a demo every week.

The engagement: Diagnose, Blueprint, Build, Launch, Improve. How an engagement works

Which tools and sectors does it cover?

Make your tools communicate instead of making people do it.

  • Tally (Prime & ERP 9)
  • WhatsApp Business API
  • Google Workspace & Sheets
  • HubSpot
  • Razorpay

Also: Gmail and Outlook, and telephony through Exotel, attached to the CRM record.

Among the industries MasterKey Labs lists: logistics and fleet, real estate, food processing and FMCG, personal care, travel and tours, and architecture and interiors.

Questions from across India.

  • Do you work with businesses in India’s metros?

    Yes. MasterKey Labs is based in Indore, Madhya Pradesh, and works with growing businesses across India, the metros included, and internationally. Work outside Indore is delivered remotely from Indore, built against the specification on a separate staging environment, with a demo every week.

  • How does a project start?

    With the Five-Day Systems Diagnostic. We map how work moves, audit your systems and write down the problem. You get the MasterKey Blueprint: what exists, where work is lost, what to fix first, what it will cost and in what order. A Five-Day Systems Diagnostic takes one architect’s whole week, so we start one business a week.

  • Do you work with GST invoicing and Razorpay?

    Yes. The service pages list GST-compliant invoice generation and Razorpay or Stripe payment links fired from closed-won stages, so closing a deal starts billing without a re-keying step.

Work in India, under NDA.

Client names are withheld under NDA. Four engagements in India, each with a figure measured in the engagement.

  • India

    Multi-branch regional retail network, 15+ locations

    Reporting lag 10–15 days monthly → daily

    Read the case
  • India

    International trade compliance & EXIM documentation agency

    Document turnaround 5–7 days → under 24 hours

    Read the case
  • India

    Omnichannel packaged snacks & savoury manufacturer

    Channel stock-outs 30–40% fewer

    Read the case
  • India

    Integrated township & master-planned community developer

    Lead response Under 5 minutes

    Read the case

See all the work

What should you
fix first?

Tell us how your business works today. We’ll help you identify the first problem worth solving.

Run the free business check

Five questions, about a minute

Book a systems review on WhatsApp

Free · 30 minutes · on WhatsApp with Aadil